Maria-Elena Tzanev

COO, PromptSignal

Maria-Elena Tzanev is the COO of PromptSignal, based in Milan, Italy.

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Posts

  1. How AI search changes brand marketing: a 90-day plan for CMOs

    Buyers now ask ChatGPT, Gemini, Perplexity, Microsoft Copilot, Claude and Google's AI Overviews and AI Mode which brand to choose, and the answer names a few. This plan covers what that changes for brand marketing, what to measure, and what to do in the first 90 days.

    Generative engine optimization 9 min read

  2. How to improve brand rankings in AI responses

    A six-step playbook for moving up in AI answers: choose the buyer prompts that matter, read which pages each engine cites, earn a place on those pages, publish plain facts on your own site and re-measure. Includes a worked example and a measurement plan for GA4, Search Console and PromptSignal.

    Content and citations 9 min read